Paradigm Football Staff
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AUDIE ATTAR
President
President of Paradigm Sports Management, LLC founded the firm in 2009 after nine years of industry success. Sports have been a huge part of Audie’s life for the past 20 years; he was a high school football All-American, All-State and league MVP for Claremont High School (CA). Audie was awarded a full athletic scholarship to UCLA where he was a member of the 1999 Pac-10 Championship and Rose Bowl team. He spent his senior season at Idaho State University where he helped lead the team to their first Big Sky Championship in over 20 years.
Audie developed a tremendous amount of expertise in both sports and business while playing football and earning his B.S. from UCLA. Audie also went on to earn his MBA from Pepperdine University's Graziadio School of Business & Management, while simultaneously earning a Masters Certificate in dispute resolution from Pepperdine Law School’s Straus Institute for Dispute Resolution. Audie's unique perspective as a former blue chip athlete allows him to provide effective management that increases a player’s value and shapes the direction of each clients athletic and post athletic career.
Audie has been a featured speaker at several events including the Hammer Museum and high school educational seminars. He has also been featured in the LA Times, NY Times and several other publications. Audie currently resides in Orange County, CA and volunteers his time to mentor under privileged youth find direction and purpose with a passionate approach to life.
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TK SMITH
General Counsel
T.K. Smith is a licensed attorney that has represented clients throughout the country. T.K. has experience in trial, mediation, arbitration, and general litigation matters. T.K. focuses on labor/employment matters and contractual disputes and has brought his expertise in these areas to the Paradigm team. T.K. not only assists the Paradigm team in general legal matters, but it also available to all of Paradigm’s clients on a 24/7 basis. T.K. is located in Kansas City, which allows him to assist in recruiting and servicing clients in the Midwest and South regions. This centralized location gives T.K. access to any city in the country within in hours.
TK attended the University of Arkansas School of Law for his J.D., and Arkansas State University, for his B.S. in Sports Medicine. TK is a member of the National Employment Lawyers Association, Arkansas State University's Letterman Club (Inducted 1999), and Phi Beta Sigma Fraternity, Inc.
T.K. enjoys Boxing, Mixed Martial Arts, and is an avid motorcycle enthusiast. T.K. and his wife, an emergency room doctor for the local children’s hospital, are married with two children. Mr. & Mrs. Smith enjoy volunteering their time at Operation Breakthrough where they work with at-risk youth.
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RYAN BUESCHER
Director of Public Relations and Media/Associate Agent
Ryan has been part of the Paradigm team since the company was founded in 2009. He received his bachelor degree from The University of Miami in May of 2008, where he majored in Sports Administration and Business Law. Upon graduating from The U, Ryan moved back to Denver, where he was born and raised, and began his graduate studies at The University of Colorado. In May 2011 he received his Masters in Business Administration (MBA) from CU, with two emphases: Sports and Entertainment Management and Entrepreneurship. During his time at Miami, Ryan had internships with two major football firms and provided assistance in contract negotiations for both 1st round picks and veteran renegotiations. In fact, in 2007 Ryan interned for the same agency where Audie Attar served as Director of West Coast Operations. Then while at CU, he spent two years with Harrow Sports, a large sporting goods company focused in lacrosse, hockey and squash. Ryan served as assistant director of sales and manager of custom apparel in his two years at Harrow Sports.
Ryan’s passion for sports began at a very young age, with his focus initially in basketball. However, he has always been an all round sports junkie, a person who has a serious passion and love for sports. Upon finishing high school in Denver, Ryan realized that his career calling was in player representation. He credits his father, Tom Buescher, who is a prominent labor law attorney in Denver representing unions and employees for the past 35 years, for sparking this interest. After high school Ryan passed up opportunities to play basketball at some Division II and Division III programs, and instead enrolled at Miami to begin his education to become an agent.
For Paradigm Football Management Ryan works as an associate agent, and is planning to get certified by the NFLPA in the summer of 2012. He focuses his efforts on public relations, marketing, contact analysis, draft analysis, player scouting, market analysis and other critical tasks to open new revenue streams for clients. In addition, Ryan’s analytical ability provides the firm with much of its data and research for all types of negotiations, including: player contracts, marketing/sponsorship/endorsement deals, and merger and acquisitions to name a few.
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SAIA MAKAKAUFAKI
Associate and Client Relations/Support
Saia attended UCLA where he played football with Audie Attar from 1998-2003. He was a history major and a member of the PISA Club (Pacific Islander Association). He joined the PSM team in August of 2011. Saia’s primary role is to find new marketing partnerships and help the clients fulfill their potential, in all avenues. He is also actively involved in the recruitment of new football and MMA clients.
Saia came to Paradigm from Lifted Research Group (L-R-G), where he served as Director of Sports Marketing from 2003-10. Saia was responsible for various sports campaigns during his time at L-R-G, as well as product placement for athletes. He worked on campaigns with Adrian Peterson of the Minnesota Vikings and Trevor Ariza, then with the Los Angeles Lakers. He held strong relationships with CC Sebathia, Maurice Jones Drew and Mark Sanchez through L-R-G.
At Paradigm Saia facilitates player appearances, manages their PR, and partners with foundation sponsors. He is always looking to build relationships with companies to help PSM clients succeed and strengthen their market value.
Saia was born in Glendale and raised in Laguna Hills, CA. He resides in Laguna Beach with his wife Lauren. Saia is a member of the OCFOA (Orange County Football Association). In his spare time he likes to play golf, and workout at the boxing gym.
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ZACK COLLINS
Associate
Zack played collegiality at Temple University where he played fullback during the 2008 & 2009 season. After making the tough decision to retire from the game due to concussions and to focus on his career path, he accelerated his academic curriculum and is a recent graduate from Temple’s Fox School of Business with major in Legal Studies in Business. Zack began his career in the industry and after several internships and jobs within the industry over the past two years; he joined Paradigm in December of 2010.
Zack provides contract and salary cap analysis as well as scouting and recruiting support. He has shown an innate ability to analyze, evaluate and critique talent. His extensive knowledge of the game and understanding of the intricacies of the life both on and off the field prove valuable to the firm. His understanding of what players endure both mentally and physically allows Zack to provide sufficient and thorough support to clients and prospective clients. He has shown a tremendous ability to establish and maintain relationships with wide range of people, including scouts, athletes and family members. His work ethic and tenacity as a recruiter and scout has proven to be an indispensable asset to the firm.
Zack will be pursuing graduate degrees including a Master’s in Business Administration and a Juris Doctorate degree. Zack, a Chicago, IL native, currently resides in Philadelphia, PA.
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ELON MANSON
Legal Associate
Elon Manson comes to Paradigm Sports Management with a diverse academic and professional background. He earned his bachelors degree in communications and business from the University of Arizona. Upon graduating, Elon excelled in sales and later in accounting. Elon is now earning his juris doctorate, with a certificate in intellectual property law, from Whittier Law School. |
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